by michael.m | Apr 23, 2018 | Books I Learn From, Self-Improvement
“Made To Stick” by Chris and Dan Heath is an Essential book to understand today’s marketing direction and principles. Long gone is the Sales Shuffle where you can bamboozle a customer (at least if you want a long term customer) into using your...
by michael.m | Mar 10, 2018 | Books I Learn From, Self-Improvement
Getting Everything You Can Out of All You’ve Got: 21 Ways You Can Out-Think, Out-Perform, and Out-Earn the Competition A trusted advisor to America’s top corporations and recognized as one of today’s preeminent marketing experts, Jay Abraham has...
by michael.m | Feb 16, 2018 | Books I Learn From, Self-Improvement
The book, “Mastery” by Robert Greene, is a fascinating compendium of masters throughout history who utilizes various techniques to learn their craft and become Masters. Taking, for example, Leonardo Da Vinci, we can see how the apprenticeship structure...
